Account Manager – Luxury Travel PR Agency Permanent

Account Manager – Luxury Travel PR Agency

London – Hybrid

Salary up to £38K

Our client is an incredible integrated Luxury Travel PR and communication agency specialising in Creative, Digital, PR, Travel Trade Representation, Media Strategy and Buying, and Production.

They are looking for an experienced PR Account Manager with a flair for managing multiple clients across various sectors of travel, including destination and aviation clients.

The successful Account Manager will have at least 2-3 years Travel or Luxury Consumer Lifestyle account management experience working within a PR and Communication’s agency.

There will be a heavy focus on media strategy, innovative brand campaigns, journalists liaison, press trips (some international travel will be required), organising and hosting client events and the fine art of multiple client management.

ABOUT YOU

– Excellent communication skills – you must be able to write snappy, engaging pitch content as well as longer form reports and pitches
– A passion for PR and an understanding of media landscape – you live and breathe the latest trends and are always thinking of how to improve client output
– Strategic and creative thinking
– Experience in and understanding of the travel industry preferable
– Experience in setting up, managing and reporting on press trips and influencer campaigns, as well as hosting in destination
– Experience of managing a team and overseeing staff development
– Experience of running integrated campaigns across multiple disciplines
– Excellent media contacts across travel and lifestyle media (on and off-line)
– Willingness to work outside normal business hours and the occasional weekend with promotional activities, conferences, events, press trips and tradeshows
– Understanding of social media and the use of content within wider PR strategies and competency with use of Facebook and Instagram
– Experience in and understanding of the travel industry preferable
– Enthusiasm and willingness to work on client projects and new business pitches
– Documents eligible to work in the UK
– Ability to travel worldwide if needed, particularly the USA (vaccination required)
– A full current UK driving licence is preferred

THE ROLE

– Manage and implement clients’ PR and comms strategy in conjunction with the wider account teams.
– Manage the day-to-day client accounts and be a point of contact for clients.
– Curate an activity plan of pitches, press trips and partnerships that reflect specific client brand messaging and increase awareness.
– Implement PR strategies that engage key external stakeholders and provide demonstrable ROI for our clients.
– Organise and lead press trips.
– Provide monthly and campaign reports with in-depth analysis for future changes.
– Provide insight into new influencers and engage with the online travel community to suggest new and creative ideas based on account strategies.
– Host clients and journalists for meetings, events and missions.
– Oversee team members and work closely within the wider PR team.
– Work closely with the trade, digital and creative teams on overall account management and strategies
– Undertake regular competitor analysis and provide development ideas and innovative suggestions
– Project management when it arises
– Paid media partnership and broadcast project management
– Financial management and budget reporting
Email your CV at jennifer@thecocogroup.com to be shortlisted!