Head of Business Development – Creative Design Agency Permanent

London – Hybrid

We have an exciting opportunity for a strategic and focused Head of Business Development to join an established and growing creative design agency to help to drive the next stage of their London expansion.

Our client is a full-service design agency which offers a variety of services including branding, website design and development, pitches, proposals and marketing collateral.

THE ROLE

As our Head of Business Development you will join an established agency with a stable, loyal and growing client-base and a determination to build on their reputation and continued growth. You will work directly with their top team and support them in achieving continued client revenue growth by taking responsibility for identifying and winning new clients.

We seek candidates who will excel in a lean management team with a “roll your sleeves up” approach to working collaboratively.

WHAT WE ARE LOOKING FOR

• You have a thorough understanding of the corporate design world.
• You are well networked in other agencies and within marketing and/or pitch and proposal teams in big corporates.
• You are highly driven and hungry to succeed.
• You are collaborative and creative in your approach and enjoy combining your skills, expertise and personality with those in the team around you to deliver the best results for all involved.
• You will ideally have some experience managing a Business Development/sales team, however we will consider exceptional candidates looking to make the next step in their career.

KEY RESPONSIBILITIES

• Sales Strategy: You will create and implement a Sales strategy designed to increase company revenues year on year in line with corporate targets for revenue and gross margin.
• New Business Development: Through your own self-generated sales approach, you will identify and prospect new client opportunities, generate new business leads and build a sales pipeline which targets opportunities for out-sourced design teams housed within corporate clients (dedicated mini-agencies) and clients requiring studio design capabilities.
• New Business Development: In collaboration with the Account Management Team, you will respond to new business enquiries received, though website leads, existing contacts, or referrals.
• Pitching: You will develop sales material to support pitches and lead the communication of their value proposition through proposals and pitch presentations to potential clients.
• Commercial Creativity: You will design propositions for prospects that meet their needs whilst maintaining the required levels of recurring revenue for the agency.
• Sales Methodology: You will adopt a best practice approach to the use of sales methodologies and dovetail these to the prospecting and CRM elements of their agency management platform, WorkBook.
• Marketing: In collaboration with the creative teams, you will develop enticing marketing collateral to support your Business Development efforts and promote the agency to potential clients.
• Marketing: With the current senior team, you will drive external facing marketing activity, identifying effective opportunities to raise their overall profile and build a compelling and rounded public picture of the agency to support both Business Development and Recruitment efforts.
• Reporting: You will produce accurate and insightful sales reports. You will deliver feedback to the wider agency team on market needs and opportunities to assist in new service/product development.
• Reporting: With the Managing Director you will develop and update the key sales KPIs.
• Expansion: Over time you will build a credible and sustainable business case to support the recruitment of additional sales professionals who can accelerate the rate of business growth. Once signed off, you will recruit, lead and develop this team.
• Strategic direction: As part of the senior management team, you will help shape and drive the overall business development strategy to deliver against the agency’s strategic objectives to move up the creative value chain, produce award winning work for their clients, and achieve their desired position within the creative agency marketplace.

Email your CV to info@thecocogroup.com to be shortlisted!